In a world where over 80% of startups fail within 20 years, Business by Blueprint offers a proven roadmap to beat the odds. Written by Dr. Chris Alexander—entrepreneur, engineer, and successful founder—this book delivers the iCORE Framework: a powerful, practical system for designing, building, and scaling a business that lasts.
Through candid storytelling, real-world case studies, and hard-earned lessons from decades of consulting and company-building, Dr. Alexander breaks down what separates thriving businesses from the rest. Whether you’re a first-time founder, seasoned executive, or team leader looking to scale, Business by Blueprint shows you how to:
- •Identify marketplace gaps others miss
- Connect with people in ways that drive momentum
- Operate using scalable, repeatable processes
- Rally your team around a common vision
- Expect on-time, measurable results
Filled with assessment tools, scorecards, and insights from companies that made it, and some that didn’t, this is your go-to manual for achieving extraordinary growth without losing your mind, your team, or your purpose.
Big dreams need solid plans. Here’s the blueprint. Start building.
About the Author:
Dr. Chris Alexander holds B.S., M.S., and Ph.D. degrees in Mechanical Engineering from Texas A&M University and has built a career at the intersection of advanced engineering and strategic business leadership. He was the founder and President of ADV Integrity, Inc., a high-growthconsulting and testing firm serving the energy industry, which he successfully led through rapid expansion and a subsequent exit. Dr. Alexander is the creator of the iCORE Framework—a practical system for designing, building, and scaling companies with clarity, structure, and measurable results. Known for his ability to translate complex engineering principles into actionable business strategies, he continues to mentor leaders and support technology advancement through his ongoing consulting work. He lives in Magnolia, Texas.
